Episode 319

Published on:

1st Mar 2024

Rethink Everything About Being a Next Gen Loan Officer

In this episode, myself along with Brian Vieaux, and Kyle Draper delve into the concept of the next generation mortgage loan officer and what it takes to thrive in the modern mortgage industry. 

We discuss the importance of embracing technology, being a digital native, and the significance of personalized customer service in catering to the diverse needs of the modern client.

We also talk about the new book collaboration for Rethink Everything You "Know" About Being a NextGen Loan Officer.

Key Points Discussed:

Understanding the next generation homebuyer and their digital native characteristics

The significance of leveraging technology to engage with clients and provide tailored solutions

The role of education and expertise in becoming a next generation loan officer


00:00 Discussion on new book for mortgage loan officers.

05:55 NextGen home buyers prefer online relationships.

09:32 Virtual connections form meaningful, impactful relationships swiftly.

12:51 Guide for loan officers to engage next generation.

15:04 Baffled by loan opinions, focus on educating.

19:31 Innovative book format creates interactive reader experience.

21:32 Encouraging listeners to get book, share episode.

Episode Resources:

Order Rethink Everything on Amazon Here

Book your call here to learn more about myAgent Classes.

Show artwork for Mortgage Marketing Radio

About the Podcast

Mortgage Marketing Radio
Podcast by Mortgage Marketing Institute
Truth in Mortgage Marketing

About your host

Profile picture for Geoff Zimpfer

Geoff Zimpfer

Geoff Zimpfer is a former national sales trainer with Tony Robbins and has been in the real estate industry since 2003. As a mortgage originator he consistently ranked among the top 5% in production nationwide. After ten years in production Geoff accepted a position as a National Sales Trainer with a top ten direct lender. He’s the host of the highly rated podcast Mortgage Marketing Radio, celebrating its fifth year and surpassing 500,000 downloads. He’s the author of two books; Instant Referrals for Mortgage Professionals and his most recent book is Disrupt or Die: How to Survive and Thrive the Digital Real Estate Shift.