Episode 298

What is a NextGen Mortgage Originator?

A NextGen Mortgage Originator is one who embraces both the traditional sources of business like database, referral partners and an online presence using digital tools and platforms to attract and engage consumers directly.

In this episode Michael McAllister, the founder of EmpowerLO and I unpack both the importance of becoming a NextGent Originator and how to get there.

We talk about your personal brand, social media, High Level marketing automation and why leading with education is your killer app.

Be sure to check out the episode resources listed below. Join the Facebook Group and let's continue the conversation!

Episode Resources:

High Level Facebook Group

Learn About myAgent Classes

Check Out EmpowerLO

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About the Podcast

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Mortgage Marketing Radio
Podcast by Mortgage Marketing Institute

About your host

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Geoff Zimpfer

Geoff Zimpfer is a former national sales trainer with Tony Robbins and has been in the real estate industry since 2003. As a mortgage originator he consistently ranked among the top 5% in production nationwide. After ten years in production Geoff accepted a position as a National Sales Trainer with a top ten direct lender. He’s the host of the highly rated podcast Mortgage Marketing Radio, celebrating its fifth year and surpassing 500,000 downloads. He’s the author of two books; Instant Referrals for Mortgage Professionals and his most recent book is Disrupt or Die: How to Survive and Thrive the Digital Real Estate Shift.